Full job description JOB DESCRIPTION Are you ready to make a measurable impact on Chase’s Consumer Bank marketing strategy? As part of our Data & Analytics team, you’ll help shape multimillion-dollar campaigns and drive long-term customer engagement. You’ll join a collaborative environment that values innovation, learning, and career growth. Your insights will power decisions that benefit both our customers and our business. Discover opportunities for mobility and development as you grow with us. As a Marketing Analytics Lead within the Consumer Bank Marketing Analytics team as a part of Data & Analytics, you will analyze campaign performance and develop optimal strategies for onboarding and engaging customers. You will collaborate closely with stakeholders to interpret results and present actionable insights. Our team culture is inclusive, collaborative, and focused on promoting meaningful outcomes. You will play a key role in deepening customer relationships and improving retention through data-promoten decision-making. Your contributions will directly impact the success of Chase Consumer Bank. You will work alongside talented professionals across Consumer Bank Marketing Analytics and Consumer Bank Test Design teams, ensuring a rigorous controls environment for accurate and timely results. The role provides exposure to advanced analytics projects and opportunities for innovation. You will consult on experimental design, data collection, and develop new strategies in partnership with other Data & Analytics teams. Our team supports a wide range of marketing initiatives, offering a dynamic and rewarding work experience. Join us to help shape the future of Consumer Bank marketing. Job responsibilities Lead analytics strategy, planning, and execution for onboarding and engagement marketing campaigns Measure campaign performance regularly and provide actionable insights Conduct unstructured ad hoc analysis of customer behavior Perform A/B and incrementality test reads to assess campaign effectiveness Analyze profitability and optimize marketing spend Consult on experimental design and data collection with stakeholders Develop new strategies in collaboration with Data & Analytics teams Interpret results and present findings to stakeholders and senior management Participate in innovation projects to advance analytics capabilities Collaborate with data professionals to maintain an inclusive team environment Maintain rigorous controls to ensure accuracy and timeliness of results Required qualifications, capabilities, and skills Bachelor’s or Master’s degree in a quantitative discipline such as Data Science, Mathematics, Statistics, Physics, Engineering, Economics, or Finance Three years of experience applying statistical methods to real-world problems Three years of experience with SQL and at least one analytical tool such as SAS, Python, or R Experience with data visualization techniques for analysis and presentation Experience with web analytics tools such as Google Analytics, Adobe Insight, Webtrends, or CoreMetrics Superior written and oral communication skills Proven ability to communicate concisely and effectively with all levels of management and partners Preferred qualifications, capabilities, and skills Intellectually curious and eager to become a subject matter expert Strategic thinker with a focus on business goals Highly organized and able to prioritize multiple tasks Strong communicator with relationship-building skills Highly independent leader with a growth mindset Excellent at solving unstructured problems independently Eager to learn new things and drive innovation ABOUT US Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation. Equal Opportunity Employer/Disability/Veterans ABOUT THE TEAM Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction. The CCB Data & Analytics team responsibly leverages data across Chase to build competitive advantages for the businesses while providing value and protection for customers. The team encompasses a variety of disciplines from data governance and strategy to reporting, data science and machine learning. We have a strong partnership with Technology, which provides cutting edge data and analytics infrastructure. The team powers Chase with insights to create the best customer and business outcomes.